Now that consumers often experience interactions with companies that are not face-to-face, shifting to social media has become an ideal way to actively engage with customers.
With social media, you have the opportunity to highlight all the best aspects of your art.
Twitter is known as the ‘‘in the moment’’ platform and boasts a respectful 255 million active monthly users. Twitter is a perfect online marketing tool for businesses that want to reach out to people
Instagram is a visual platform designed for customers to post, share, comment and engage through digital media. As the old saying goes, a picture is worth a thousand words.
LinkedIn is regarded as the professional social networking site. LinkedIn largely focuses on b2b marketing rather than b2c.
Facebook has also been a great tool for gaining exposure. I recently used it to share about my competition entry.
It is great to get feedback from friends and family alike and also helps gain exposure.
As a cohort we used facebook often to share updates and content to our supporters. Facebook was a great tool for promoting our work for our Freerange show, Coalescence.
Comments